Launched in 2016 by entrepreneur Peter Ahye, Freaks of Nature is an award-winning brand of entirely plant-based desserts. From their factory in West Yorkshire, Freaks of Nature’s dairy- and gluten-free puddings are available in various supermarkets.
To match their unique, healthy products, Freaks of Nature needed a new website that was fresh, vibrant and striking. A product webpage delivering the right simplicity, a strong message, and a bit of pizzazz!
Not only that, but a new and exciting product range was on the way, so we wanted to adapt the website to make room for double-launch to showcase all of the products all of the time.
Website Features Provided:
WordPress content management with all the fabulous benefits that come with it, making it easy to update any product information in seconds.
Bootstrap grid system, perfect for making the site look good on all screen sizes.
A few fancy slider plugins.
Using a nicely coded bit of CSS, the product display really shows off these tasty desserts and makes them ping.
Every page is unique with its own header and background colours. These are easy to change at any time using an on-page colour picker (pictured right). This was primarily for the product pages (using colours from each product packaging), but we decided to apply it to all pages to make the website pop.
Extras:
We set up Google Analytics and Google Tag Manager on Freaks of Nature’s behalf. We’re proud of this website, but as they say, the proof of the pudding is in the eating! Now that these two features are set up, Freaks of Nature can monitor their website visitors’ behaviour to make informed choices about their website and digital marketing going forward.
A free WordPress workshop (supplied with all our WordPress websites) will allow the Freaks of Nature team to make regular blog and recipe features on the site as part of their bigger online marketing campaign.
Get Your Specialist WordPress Website
Call us on 01484 290 100 or contact us to discuss a new WordPress Website for your business.
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we have been using Pivotal marketing for a few years now. I am very happy with the overall service and support the team have given us, helping us set up our new website nothing was to much trouble. I defiantly would recommend this company for any marketing requirements you may need
Parkside Dental Care
27. November, 2023.
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Pivotal Marketing has been great to work with. Phill and his amazing team not only built fantastic websites for us but also nailed the marketing game. Their friendly approach and genuine care set them apart. We look forward working with them and improving our online presence.
Simon Hall
18. October, 2023.
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We are delighted with our rebrand and new website for PWP Design Ltd. A complex brief asked Phil, Amanda and the team to visually bring together our side of the business with our sister company and provide greater clarity for our clients. As a fast growing landscape architecture practice the website needed to be highly graphical in style, showcasing our portfolio, identity and creative team. The website and branding now represents us as a design practice and I wanted to take the opportunity to thank the team at Pivotal for their hard work and collaborative approach. Thanks. Simon Hall (Director)
Matt Birch
9. October, 2023.
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As a well-established charity in Bradford which supports vulnerable adults with a range of complex needs The Bridge Project recently needed a partner with the skills, experience and understanding required to help us redesign and securely relaunch our tired and out-of-date website. Pivotal were recommended by a colleague and from first contact the team at Pivotal have been excellent. They took time to understand our brief, suggested improvements, delivered quality design suggestions and managed our website launch faultlessly. Since then, they have been providing us with general support and whenever we have needed them the response is always timely and the resolution to any problem is found almost immediately. We also receive detailed feedback on website usage, updates and maintenance. Working with Pivotal has given us real confidence that our online organisational presence is of a consistent high quality, secure and well managed. We would have no hesitation in recommending the Pivotal team to anyone looking for a digital partner they can trust and rely on.
Andrew Norman
31. January, 2022.
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We approached Phil at Pivotal to build our new website following a recommendation from an industry colleague. He instantly understood our brief and target audience and immediately put us at ease with our decision-making process as to which provider to choose. We were dealt with in a friendly and professional manner throughout and the team made the process very easy. The site was built in a very timely manner to a very high standard and we are delighted with the result! We would absolutely recommend Pivotal to anyone.
Bernadette Goudy
31. January, 2022.
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When I needed a new web site Phil was the obvious choice for me and he has done a fantastic job. I'm really pleased with the clear navigation, great design and overlook and feel. Phil and his team are great to work with and a pleasure to recommend.
Kerry Leigh
10. January, 2022.
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Phil and the tam at Pivotal Marketing have done an excellent job of building me a brand new website for my business. A family member recommended I use them and I'm really glad I did.
They were very professional throughout the process and the build took no time at all. I struggled with knowing what I wanted it to look like, but with guidance it really surpassed what I could have imagined.
Great service and fantastic job, worth every penny. Thank you! I'm just sorry it's taken me so long to leave a review.
Raffaella Hinchliffe
21. September, 2021.
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Pivotal Marketing Ltd are an excellent team. They are professional, yet friendly, reliable and accommodating to the needs of our business. They are proactive and quick to respond to our calls. I cannot recommend them highly enough.
James Burgess
20. September, 2021.
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We was recommended to Pivotal by another of our customers as we wanted to refresh the website. What we finished with was beyond we we had hoped for. All the team have a professional but friendly approach and time frames managed excellently. Would highly recommend
R A Sidebottom Roofing Ltd
14. September, 2021.
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Just had a full website refresh carried out by Pivotal Marketing Ltd and I’m very happy with the results.
As always, Jayna was very knowledgeable and professional, a pleasure to deal with.
I would highly recommend the team at Pivotal for the wide range of services they provide.
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